Please note that after four years, we’ve had to increase our magazine subscription prices. You can find the updated prices on our ‘Subscribe to agelessNB’ page here. We are not yet eligible for bulk mailing rates from Canada Post, so each magazine is $2.95 to mail.
Our ‘off the shelf’ newsstand price will remain the same.
Sometimes I am not completely sure where I am going. I know I am not alone. Many have passion, and many of us try to feed it; but sometimes, when we’ve started a journey toward a long-held dream, we tend to second guess ourselves.
I started agelessNB in earnest during the summer of 2011. In December of that year I published the first issue.
In the spring of 2012, we published our second magazine with very few ads. I had a hard time with ad sales that winter. I was concerned I had made a mistake – that my dream wasn’t something others wanted to read or support.
In May of that year I attended the Atlantic Journalism Awards Conference in Fredericton. The guest speaker was the head of one of the largest journalism programs in the country – Ivor Shapiro. After he spoke, I sheepishly introduced myself and handed him a copy of the spring issue. I asked for his honest opinion. He promised he’d read it and send me some feedback. I feared what he would say.
Less than two hours later, he emailed while waiting for his plane to take off from the Halifax airport.
His email lifted my spirits and gave me hope. Since then, that email has been my ‘go-to’ place when magazine pages get a little rumpled.
Here’s an excerpt from the email:
“Hi, Theresa. Congrats on agelessNB.
I believe that the single most important measure of a magazine’s worth and success is the extent to which it shows its heart. The rest – design, editorial mix, freshness – are all important, but not nearly so much as that first principle.
The reader should know WHO the magazine is – should feel it has a soul, not just a brain. So many magazines these days seem to exist merely for pragmatic reasons (making money, above all), manipulating readers and selling them on content by playing on their basest instincts. By contrast, your magazine takes a stance of being a proud and passionate part of its readers’ community, and cares about the people in the stories and the people reading those stories. I imagine readers will respond by returning that warmth. I loved that I could connect with Terry and Susan Hunter via those very home-made slides and their voices by just scanning the QR code.”
Ivor Shapiro is the Chair of the School of Journalism at Ryerson University in Toronto. He’s one of the most respected journalists in our country, and he knows magazines – intimately. He is a former contributing editor of Saturday Night Magazine and former managing editor of Chatelaine magazine. He has written feature articles for those magazines as well as Toronto Life, The Walrus, Maclean’s, Today’s Parent, and The Globe and Mail’s Report on Business Magazine, among others. Ivor has been honoured six times at the National Magazine Awards.
On bad days, I reach for this email to remind me I’m doing something right. And how do I know I’m doing things right? A man who knows the ins and outs of the magazine industry told me so. I wonder if he knows how much he’s supported my little magazine just by sending a few heartfelt words in an email? I really can’t thank him enough.
Bobby Hull knows a lot about hockey, but he also knows a lot about cattle. The NHL legend has raised cattle in New Brunswick for more than 30 years. This summer, agelessNB caught up with Hull to talk hockey and Herefords.
A career policeman, paramedic, father and husband, John Foster counts his blessings and opportunities. He credits his good fortune to his ability to embrace every opportunity presented to him and he credits that ability to his brother, Joey.
The youngest of five boys, Joey Foster died in a car crash when he was just 16 years old. His death taught older brother John a lot about life.
Click on the “Where to Buy” tab to see where you can get the latest edition of agelessNB!
This issue we’re featuring the stories of three strong women – three wives of premiers. Julie McKenna, Roxanne Reeves and Rhonda Alward have seen the political arena from a different vantage point. We talk to them about the joys and hardships when you’re husband is a political leader.
We hear about a Fredericton businessman who ‘relish’s’ noise, and we’ll have a first hand account of a journey through grief. We’ve got historic farming photos, a few immigrant tales and a special tribute to my father-in-law.
Please check us out! We know you won’t be disappointed!
Our spring/summer issue is almost ready for layout. This issue has a theme – journey stories. I’m excited to tell you we have a number of different writers who have contributed to this issue. I’m hoping you will be inspired by their stories as much as I have been!